Tuesday, October 17, 2006

MObile advertising $11.3 billion by 2011

Advertisers are warming to mobile phones as a way to tout
their brands. Mobile ad revenue will jump to $11.3 billion
worldwide by 2011, up from $871 million this year, says
Informa, a market research firm.

It forecasts that search-related mobile ad revenue will
climb to $1.5 billion in 2011, up from just $3 million this
year.
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